The relationship between advertiser, publisher and customer lies at the bottom of affiliate marketing.
Affiliate Marketing is the term used to describe a form of online advertising which consists of rewarding an affiliate for referring a visitor or rewarding a customer for performing a desired action, such as making a purchase or subscribing to a newsletter. In a way, Affiliate Marketing can be regarded as free publicity for your page—a network of related websites directing customers to purchase from yours.
Affiliate campaigns have the best results when they are combined with Search Engine Optimization (SEO), Pay Per Click (PPC) campaigns, email marketing support and are well-suited for travel, retail, and service industries due to their timely research process/large-volume sales.
Effective Affiliate Marketing is not throwing a bunch of links at different website owners in the hopes that something will stick. It is a well-planned, specified effort intended to develop long-term relationships with third party websites, research industry-relevant websites with trusted pages and build up a valuable affiliate network for your website that will bring in quality, converted traffic.
In addition, successful Affiliate Marketing also involves certain business traits such as the ability to be flexible with commission values, especially during times when there is a slump in sales, because a higher commission will make affiliates work harder for you.
“Richard,I had several choices in deciding who to go to for my email needs, and choosing your company was one of the best decisions I've ever met.Not only have the results far exceeded my expectations, and not only did you handle my business with professionalism and a real concern for my results, but you also took a personal interest in my project. Thank you for not only your making my project a success, but for your friendship along the way. I look forward to continuing the second part of my journey with your company. I wouldn't consider anyone else.
Your client and friend ”
Home Real Estate
“I had a difficult listing in a small town off the beaten track. I sent out my own emails and tried Open Houses but it was slow. I hired RL Custom emails to advertise a Broker Open for me. Because of the eflyer, an agent that missed this listing in the MLS became aware of it. She showed it to her clients and immediately put it under contract. I truly attribute this sale to the advertising from RL Custom emails and Richard Lurie. It was money well spent.”
- San Diego
“When I first talked to RL Custom Emails I was hoping that the service would compliment other forms of our marketing. The results we got were way beyond what we had planned. In fact, we had to hire additional people just to handle all the leads that were generated from this service. We would highly recommend the service and we will definitely be using RL Custom Emails for all our email campaigns.”
Our affiliate management team can establish a clear understanding of your brand, proposition and products to help you outperform your competitors. We possess the technical and strategic experience necessary to allow us to connect you with multiple networks, verticals and publishers most suitable for you while delivering optimal placement and generating volumes of genuine sales.
It is also important to maintain a trusting relationship with your affiliate sites by making sure you are paying commission within the agreed-upon deadline. We believe that the key to a successful campaign is maintaining a strong relationship with your affiliates in order to help build their trust in your brand. That is the reason why our professionally trained experts use innovative strategies and relationships with other top affiliates to increase your sales and leads within a performance-based model.
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We can manage all aspects of an affiliate campaign for your business and know how to get affiliates motivated to sell your product. We know which affiliate networks are the best for your industry and we know how to build relationships that will lead to increased coverage of your product on these affiliate sites.